Integrated Media Consortium Welcomes Vance Publishing Corporation as Member

Chicago, IL. The Integrated Media Cooperative announced today the addition of Vance Publishing Corp. to its roster of members.

Vance Publishing Corp. serves select business-to-business markets with 25 magazines, a host of newsletters, Web offerings, research and analysis, and data and custom media products.

"We are very excited to add Vance to our membership" said Bill Walker, President & CEO of IMC. "They bring considerable credibility to our organization and their publishing expertise will add to our knowledge base as we evaluate potential partners for products and services."

William C. Vance, Chairman of Vance Publishing, said "Joining forces with the other IMC members to hold down costs enables us to channel those dollars into new products and services which is part of our overall strategic vision."

The Integrated Media Cooperative was founded on March 15, 2005 our members include Allured Publishing Corporation, Douglas Publishing, Dowden Health Media, a subsidiary of Lebhar- Freidman Inc., Edgell Communications, Farm Journal Media, Meister Media Worldwide, NTP Media, Inc., Northstar Travel Media, LLC, Putman Media, Stamats Communications Inc. and Vance Publishing Corporation. These companies represent more than 100 magazines, with a combined circulation of over 4 million and over $300 million in annual revenues. The Integrated Media Cooperative is dedicated to the preservation of independent small to medium-sized magazine publishing companies by providing opportunities to share of best practices, innovate through mutual efforts, and benefit financially through consolidation of volume purchasing. We will strive to reach these goals by collaborating with suppliers of goods and services offering them reduced competition, greater than average growth, reduced marketing costs, and open communication and information flow.